Skip to content

Experts & providers

Invite only

Become a lens builder

Your expertise, fitted to a person’s actual life.

Building a lens is free — it only takes a little time and effort.

What a lens is

A lens is a guided, personal perspective built from your expertise, shaped into a tool for someone's own life. It can hold information, questions, exercises, and summaries, all interactive and adapting to their real situation.

It isn't an article, a course, or an ad. Instead of the same content for everyone, a lens meets each person where they are and helps them see their own life a little more clearly.

Who it's for

Lens builders are practitioners, entrepreneurs, advisers, professionals, specialists, researchers and the organizations they work for. The lens builder has a method or knowledge worth sharing.

  • You'd rather be useful at the moment of need than visible all the time.
  • You're happy to be credited by name inside the lens.
  • You accept aggregated insight only — never raw user data.

How curation works

Lens building is invite-only for now, and will open to everyone soon.

  1. 01

    Apply — tell us about your method and the people you use it with.

  2. 02

    Workshop — we sit down together and shape it into a lens: the questions, their order, and the moments it should stay quiet.

  3. 03

    Review — we check tone, boundaries, and honesty. Nothing that promises an outcome it can't keep goes in.

  4. 04

    Publish — your lens joins the library under your name, and you can revise it as your practice changes.

How lens builders are compensated

Sparky is free to use, with an optional subscription (Pro, Premium or Unlimited). A share of that subscription revenue goes into a creator pool.

The pool is split by real use — how often people choose your lens and finish it — not by how loudly it's promoted. Your share is recalculated every month from that use.

You see aggregated numbers for your own lenses: how many times they were run, how many were completed, and what they earned from the pool each month. You never see anyone's reflections. Neither does anyone else — they are never sold and never shared.

Apply to build a lens

Tell us about your method and who you use it with. We read every application and answer all of them.